Embraco North America, a branch of Embraco, global company and leader in the compressor market for refrigeration, participated in the Johnstone trade show that was held from March 8th to 10th in Orlando, Florida. Only a select number of Johnstone vendors are invited to this show, which is focused on education of members, introduction of new products and the rollout of Marketing and Sales plans for the summer selling season.
Up to 350 Johnstone Supply stores were present at the show. “It was a great opportunity to meet and develop relationship with Johnstone owners, store managers, sales people, counter personnel and corporate staff” explains Aftermarket Sales Engineer, Scott Dodd.
According to Embraco’s North American Sales Manager,Greg Hutchinson, this is a great activity to improve business, in getting the important people all together at the same place. Since Greg joined ENA's team, this was the best year ever for the Johnstone Tradeshow, “with lots of new members visiting the booth and interested in our products”, Greg concludes.